Last updated: March 2013
1. INFORMATION COLLECTION
We may automatically collect information about you when you use this App. For instance, we may automatically collect certain non-personally identifiable information about your use of the App and its interaction with the Service, such as the Digital Content you accessed, pages viewed and the time spent on each page or electronic book, last page read and content archiving, how users categorizes different Digital Content into libraries, and information about your interests and favorite genre. Note that we may combine all of this information with other information, including personally identifiable information we have collected about you.
Other than in respect of personally identified information, if you provide information to us, you agree that we have unlimited rights to such information and that we may use such information in any way we choose. Such information shall be deemed to be non-confidential.
2. INFORMATION USE
Non-personal information is used mainly for click stream analysis in order to constantly improve and maintain our Services, including among others, for ensuring the technical functioning of our network, to help prevent fraudulent use of our services and for developing new services. In addition, the web master may, where necessary, use your information for various app/site related tasks.
Personal information is used only for limited purposes. We may use personally identifiable information that we have collected about you in several ways, including:
- To send you offers and information from us, our affiliates, the publishers of Digital Content, authors of Digital Content and more. You may choose to opt-out and to not receive these communications, without also deactivating their account and ceasing use of the App.
- To provide you with a more personalized experience by serving you more relevant content and advertising.
- To analyze traffic patterns, customers' demographics and behavior, for general business analytics and to create recommendations for other users based on users preferences.
- To help prevent fraudulent use of our services and ensuring the technical functioning of our network.
- In other ways as described to you at the point of collection.
3. SHARING OF INFORMATION
We may share non-personal, aggregate information regarding the App usage with our affiliates, partners and advertisers. From time to time, we may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in Total Boox usage.
Total Boox may share users' information with the publishers of Digital Content, to facilitate the delivery of the Total Boox Services and as necessary to allow you to enjoy the Services.
4. ACCESS TO INFORMATION
We take appropriate security measures to protect Users' information against unauthorized access to or unauthorized alteration, disclosure or destruction of data. We reserves the right to use or disclose personal information to law enforcement, regulatory or other government agencies, or third parties if we reasonably believe that use or disclosure is necessary to protect Total Boox’s rights and/or to comply with a judicial proceeding, court order, or a legal process.
5. INTERNATIONAL TRANSFER
Total Boox processes information on our servers in the United States. To facilitate Total Boox's global services, we may transfer and access information from around the world. For users outside the U.S., please note that any information you share via the App will be transferred out of your country and into the U.S. You consent to such transfer through your use of the App.