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PRIVACY POLICY

Last updated: March 2013


Total Boox Ltd. is committed to your right to privacy. This privacy policy applies to information collected via Total Boox mobile application (the "App"), its Internet website and/or the services available through the App or otherwise provided by Total Boox (the "Services").

The terms "Total Boox", "we", "us", "our" and "ours" when used in this Privacy Policy mean Total Boox Ltd., which includes all its parents, subsidiaries, divisions, branches, and affiliates.

The terms "you", "your" and "yours" when used in this Privacy Policy means any user of the App and/or Services.

If you choose to register or submit information to the App and Services, you agree to the use of such data in accordance with this Privacy Policy. Please note, that the Services may contain links to other apps or websites maintained by third parties, which may not be governed by this Privacy Policy.

1. INFORMATION COLLECTION

We log visitor's domain and IP address automatically; this information does not identify you as an individual, but only the device that is being used to log in to the App. We also use cookies (small text files stored in a user’s browser) or Web beacons (electronic images that allow the App to count visitors who have accessed a particular page and to access certain cookies) to gather personally unidentified information.

We may automatically collect information about you when you use this App. For instance, we may automatically collect certain non-personally identifiable information about your use of the App and its interaction with the Service, such as the Digital Content you accessed, pages viewed and the time spent on each page or electronic book, last page read and content archiving, how users categorizes different Digital Content into libraries, and information about your interests and favorite genre. Note that we may combine all of this information with other information, including personally identifiable information we have collected about you.

Other than in respect of personally identified information, if you provide information to us, you agree that we have unlimited rights to such information and that we may use such information in any way we choose. Such information shall be deemed to be non-confidential.

We collect only personally identified information that is specifically and voluntarily provided by you, for example, via your Google of Facebook accounts used to login to the App, or other login information you provided while registering for an account. We do not retain any billing and/or credit card information, and such information is trusted only with an official third party clearing company. If you choose to register or submit information to this website, you agree to the use of such data in accordance with this Privacy Policy.

2. INFORMATION USE

Non-personal information is used mainly for click stream analysis in order to constantly improve and maintain our Services, including among others, for ensuring the technical functioning of our network, to help prevent fraudulent use of our services and for developing new services. In addition, the web master may, where necessary, use your information for various app/site related tasks.

Personal information is used only for limited purposes. We may use personally identifiable information that we have collected about you in several ways, including:

3. SHARING OF INFORMATION

We may share non-personal, aggregate information regarding the App usage with our affiliates, partners and advertisers. From time to time, we may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in Total Boox usage.

Total Boox may share users' information with the publishers of Digital Content, to facilitate the delivery of the Total Boox Services and as necessary to allow you to enjoy the Services.

Unless otherwise described in this Privacy Policy, we do not share, sell, rent, or trade any personally identifiable information of our Users with third parties for their promotional commercial purposes.

4. ACCESS TO INFORMATION

We take appropriate security measures to protect Users' information against unauthorized access to or unauthorized alteration, disclosure or destruction of data. We reserves the right to use or disclose personal information to law enforcement, regulatory or other government agencies, or third parties if we reasonably believe that use or disclosure is necessary to protect Total Boox’s rights and/or to comply with a judicial proceeding, court order, or a legal process.

5. INTERNATIONAL TRANSFER

Total Boox processes information on our servers in the United States. To facilitate Total Boox's global services, we may transfer and access information from around the world. For users outside the U.S., please note that any information you share via the App will be transferred out of your country and into the U.S. You consent to such transfer through your use of the App.

6. CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify or amend this Privacy Policy at any time and for any reason. You are encouraged to check and revisit this page as often as you wish to update yourself with any changes. If you have any questions regarding this policy or do not feel that your concerns have been addressed, please direct your questions to: info@totalboox.com